This site is about what I always do, and I use Jetpack, which I more or less like, though some people are critical of it. I can’t help but be critical of the new “improved” version which came out yesterday. It used to be easy to change the settings, or at least clear how to do it.
I’ve been going through changing the “Publicize” settings. Once I did not bother with them at all, then a while back I connected my site to Twitter. Now I’ve been going through and adding connections to Tumblr and Google+. I don’t know if this is a waste of time or not, but I have something to say, and nobody seems to be listening — maybe social media can make a difference. (I am trying to tell people that I know how to make society work, if you’re curious.)
If you are using Jetpack, you will see it listed near the top of left-side menu on your dashboard. You used to be able to find something useful by clicking on it. Now doing so reveals two choices, Dashboard and Settings. Each of these lets you set a small number of things, but they aren’t very useful. To set something like the publicize options, you need to click on Plugins, then Installed Plugins, and look at the Jetpack plugin. Under the name of it, in blue, are some choices, Jetpack, Settings, Support, Deactivate. Ah, there, that’s where you finally get access to the real options. Click the Settings link, and you are presented with a long list of Jetpack features.
It is not explained, but those options with a blue line at the left of them are active. You will see that a lot of them are. If you hover your cursor over the individual options, the word Deactivate in red will magically appear. Too clever by half, if you ask me — someone just seeing the long list of options might not realize that they can be activated, deactivated or configured. Why not have these choices visible all the time? If an option can be configured, that word will appear in blue next to the word Deactivate. Publicize can indeed be configured, and if you click on Configure, you will see a list of social media which can be linked to your WordPress blog.
As I discovered earlier, connecting both Twitter and Facebook will produce double entries on Twitter if it is connected to Facebook — Facebook gets it from WordPress, then immediately passes it on to Twitter. So I skip Facebook and sent notices of my posts to my Twitter, Tumblr and Google+ accounts.
I still have no idea if doing this will accomplish anything. The effectiveness of social media depends on the number of followers you have, and I am just not all that popular. Knowing how to make the world work with hi-tech social technology is not nearly as interesting as being able to provide pictures of kitty cats or celebrity scandals. However, if you do have a lot of followers on your social media, then using the Publicize option of WordPress is certainly going to spread widely what you want to be out there. I wish it was easier to set up, as easy as it was yesterday, but that is the price of progress.